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Riddle in a Bottle - Sharks

Project Leaders: Laura & Robert Sams

SOSF is supporting the production of a new episode in the Riddle in a Bottle series. The episode will be 25 minutes in length, targeted at children ages 6 to ll years old and filmed in high definition.

Sisbro Studios will also develop a live educational program based on the shark episode, as well as an educational packet of activities to accompany the episode.  The episode and live educational assembly will help children:


  • develop empathy and positive feelings toward sharks.
  • learn how sharks play a vital role in the ecosystem and how sharks are necessary for a healthy ocean.
  • learn active, tangible ways they can help the ocean.

Sisbro are very passionate about sharing positive stories with children, so that they may learn to love the ocean before they are asked to save it.  As we write the shark episode and educational materials, we will be dedicated to helping children develop environmental sensitivity in positive ways. 

Research shows that knowledge of a subject does not necessarily lead to action.  In Hungerford and Volk’s Theory of Responsible Environmental Behaviour (1990), they suggest three stages needed to encourage action: empathy, ownership and empowerment.   In the empathy stage, people must develop environmental sensitivity, knowledge and positive feelings toward a subject (e.g. I think sharks are amazing).  In the ownership stage, people must understand how a subject affects them (e.g. Without sharks in the water, the food chain would not work very well, and I might not be able to see all the pretty animals on the reef).  Finally in the empowerment stage, people must learn skills so they know how to make a difference (i.e. I can teach people not to hurt sharks).   Research suggests focusing mostly on the empathy stage for young children, which is where much of the shark episode will concentrate.  We will, however, include pieces that help children move toward taking ownership and developing empowerment skills.